How to put keywords into your blog
Putting keywords into your Google blog is a very simple process and is important if you want your blog to be indexed in the way you want by search engines.
Here is what you need to do:
1. Sign in to your Google blog.
2. Select the design link of your blog.
3. Select Edit HTML link.
4. Underneath the <head> HTML tag, without deleting anything, enter:
<meta content='DESCRIPTION OF YOUR BLOG' name='description'/>
<meta content='YOUR BLOG KEYWORDS' name='keywords'/>
<meta content='YOUR NAME' name='author'/>
For example, for my blog, I have the details for the description meta tag:
<meta content='The Technical Author' name='description'/>
5. Click Save.
 |
| Example of Google blog tabs showing Edit HTML link |
Example of putting your HTML code in the head section
Search engines do not rely just on the keywords you enter in the head section of your blog. They also rely on the actual blog contents to make judgements of keywords too. Therefore, when thinking of which keywords to utilise in your head section, it is worth bearing in mind that search engines will be looking for confirmation of your keywords too. The better the match, the better you will be optimising your website keywords.
If you need help with determining keywords to enter in the head section of your blog, I have written an article, tools to determine keywords for SEO, which contains resources to research this further.
If you have not already done so, I highly recommend utilising Google Webmaster Tools. This can provide valuable information on how well your keywords are working for you, of any problems reported by the search engine spiders that regularly crawl your blog and so on.
If you have any problems, please do not hesitate to provide details below and I will be happy to help.
